Jack SkeelsFounder, CEO
Jack leads AgencyAgile and is responsible for ensuring that agency engagements, along with goals, business objectives and overall results are aligned from start to finish with agency partners, our teams and all related stakeholders.
Jack has a proven track record of structuring and managing client engagements to success using a range of innovative and client-collaborative techniques including: Agile, Scrum, Extreme programming, Discovery/Fusion workshops, User Journey planning, and many facilitation techniques aimed at eliciting information, involvement, engagement and ownership from key business stakeholders.
Jack began his work with iterative methods early-on, running software development projects using a rapid prototyping and exploratory development approaches in the 1980’s. During the next decade he built a technology strategy consultancy that developed consensus-driven methods for the integration of large-scale enterprise systems. Post-MBA, he was a senior management analyst at RAND, where he focused on application of organizational, operations and micro-economic research. Post-RAND, he led product development organizations where he implemented Scrum, eXtreme Programming, iterative development and other techniques to deliver SaaS/Web software and videogaming competition websites.
Jack led Sapient’s 105-person Los Angeles office where his client teams were the first to implement Sapient Approach 3 (SA3), Sapient’s Agile-like cross-shore delivery model. It was immediately after Sapient that Jack began the journey to define what have now become the AgencyAgile methods.
Jack has an MBA from University of Southern California, a BS in Industrial Engineering from Northern Illinois, and has served in post-graduate teaching roles at the USC Marshall School of Business and Pardee RAND Graduate School.
Greg MorrellFounder, President
Greg is responsible for establishing and growing AgencyAgile’s relationships with agencies while guiding agency and client teams through Agile transformation.
Greg worked at Proxicom, a top-5 interactive agency, first leading large Automotive accounts then running the Automotive Practice and Client Services until Proxicom was purchased by iCrossing in 2007. During his tenure with Proxicom/iCrossing, Greg grew his practice revenues by over 100%, expanding iCrossing’s Automotive client-base nearly 4-fold into the largest portfolio of Automotive clients of any US-based interactive agency.
In 2009, Greg joined BLITZ Agency as EVP, responsible for growing the agency by expanding BLITZ offerings and building long-term partnerships with BLITZ’s clients. Under Greg’s stewardship, BLITZ tripled in size and revenues; and grew to become a premier digital agency in the US, garnering several awards including 2011 Ad Age Small Agency of the Year (Silver) and 2010 LABJ Best Places to Work in (31/100).
Greg has over 20 years of interactive agency experience, particularly in client services management, developing deep, long-term relationships with clients in a range of industries, including Automotive (VW, Mazda, Toyota, Kia, Hyundai, and Nissan, CODA and Better Place), Technology (Microsoft, Adobe), Gaming and Entertainment (FX Networks, THQ, Gaikai, XBox), and Consumer Brands (Nike, Naked Juice).
Throughout his career, Greg has focused on building strong, collaborative agency/client partnerships, founded upon clear vision, shared goals, transparency and accountability. Greg understands the challenges agencies and clients both face when it comes to developing new and often complex consumer engagement projects, often working in multi-agency and multi-vendor environments.
Greg has a BA from Bowdoin College.