Case Study: Global Team Blue (GTB) Roadmapping Makes Big Projects Start Quickly


Global Team Blue (GTB)

Makes Big Projects Start Quickly

AgencyAgile’s Roadmapping helps WPP’s GTB and Ford
slice weeks off of project initiation and launch.

This case study highlights work done during an actual training session in 2016, facilitated by AgencyAgile, using GTB and Ford’s COHERE project. The GTB management had done a Level 0 Leadership Foundation workshop a few months before, and this case focuses upon the Level I activities, especially the Context, Roadmapping and Client Review methods.

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Jack Skeels